PROJECT BACKGROUND
In recent years, a large number of citizens have caught on with the recent popularity of hiking, however, they lack sufficient safety awareness and first aid skills required when engaging activities in outdoor environments. This has led to an increase in accidents relating to improper understanding of safety and first aid skills when engaging in outdoor activities. Hence this project aims to create a workshop to promote first aid understanding and awareness and to also increase public awareness in relation to being safe when engaging outdoor activities.
PROJECT CONCEPT
The target audience are local hiking enthusiasts in Hong Kong, regardless of their age group. Furthermore, the goal is to inspire people to study hiking first aid guides by using visually appealing graphics, colors and simple texts to visually display first aid knowledge to the audience and at the same time increase the audiences’ interest in hiking.