V.I.C.E.S.
Vigilant Investigation of Cryptic Enigma Science
Background
The unhealthy habits of urban dwellers often manifest in daily life. Citizens have gradually become accustomed to these bad habits, leading to their persistent presence and increasing over time. These behaviors also contribute to a sense of alienation among Hong Kong residents, creating a vicious cycle.
CONCEPT
The project aims to raise awareness and reflection among Hong Kong residents about vices and bad habits. It characterizes a series of vices and illustrating their negative impact on social relationships and the overall societal atmosphere. The design utilizes bold and vivid visual elements, incorporating irony and humour to gain more attention and lead to motivation of changing.